Although the Metaverse is relatively nascent and is still being built (and defined), experts predict exponential growth in the coming years. McKinsey & Company estimates that by 2030 the value of the Metaverse could reach approximately $5 trillion.
Aside from gaming, one of the first and most significant use cases for the Metaverse has been marketing & advertising. In this training, featuring Lowenstein partner Matt Savare, attendees will learn what the Metaverse is and is not, emerging marketing & advertising trends in the Metaverse, and the most significant business, regulatory, and legal issues involved with marketing in the Metaverse.
Speakers:
- Matt Savare, Partner; Chair, Commercial Contracts; Vice Chair, Lowenstein Crypto, Lowenstein Sandler LLP
- Frank Brandstetter, Director of Programmatic, Safe Exchange
Time: 1-2:30 p.m. ET
Location: Lowenstein Sandler LLP, 1251 Avenue of the Americas, New York, NY 10020; Virtual
