Matthew P. Hintz Counsel

New Jersey
T 973.597.2596 | F 973.597.2597

Matt’s practice focuses on intellectual property law with a concentration in trademark and copyright counseling. Clients benefit from his experience in managing global trademark portfolios, as well as his work on clearance, due diligence, application filings, prosecution, and enforcement. He also has a strong record of success before the Trademark Trial and Appeal Board (TTAB) and in foreign opposition proceedings.

Matt is a frequent speaker on current intellectual property topics, including television plotlines featuring trademark law issues, “copyright troll” litigation, and comparative trademark use requirements outside the United States.

Matt is actively involved with the American Bar Association Section of Intellectual Property Law, where he serves on both the Trademark Legislation Committee and the Editorial Board for Landslide magazine. He took on a leadership role with the section in 2013, when he was selected for a three-year term as a Young Lawyer Fellow to support future leaders and is Chair for the Young Lawyer Action Group. Matt is also a member of the International Trademark Association’s U.S. Legislation Subcommittee.

Principal areas of focus include:

  • Intellectual property law
  • Trademark law
  • Copyright law
  • Anti-piracy

Representative Engagements

Developed trademark registration filing strategy and program in the U.S. and overseas for pharmaceutical company’s expansion with key branded products.
Initiated anti-piracy program for inspection of potential grey market fragrance products for fashion brand.
Represented national nail salon franchisor for trademark enforcement in New Jersey against unauthorized salons.
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Other Distinctions

  • Young Fellow Lawyers, American Bar Association Section of Intellectual Property Law, 2013-2016

Speaking Engagements

  • Moderator, “USPTO Rejection of Scandalous and Disparaging Trademarks,” CLE program at 2015 ABA-IPL Spring Meeting (Mar 2015)

  • Co-editor, Landslide® magazine, Issue 7:3 (Jan/Feb 2015): Editor for articles on fee awards in trademark actions after Supreme Court's Octane Fitness, LLC v. ICON Health & Fitness, Inc. decision; mass John Doe ISP copyright infringement actions; copyright registration construction by courts; Section 512(f) of the Digital Millennium Copyright Act; lessons from negotiating intellectual property agreements; and open source software licensing litigation.

  • Speaker, “Lights, Camera, IP: Intellectual Property in Popular Culture,” CLE program at 2014 ABA Annual Meeting (Aug 2014)

  • “Count Ahead—Required Filings for Trademark Registrations and Patents,” TYL In Focus: Intellectual Property, Young Lawyers Division, American Bar Association (July 2014)

  • Speaker, “What's the Use? A Comparative View of Trademark Use Requirements,” CLE program for ABA-IPL (Apr 2014): Speaker on trademark practices on use for filing, registration, cancellation action, post-registration, and renewal in Canada, Mexico, and Brazil.

  • “Profiles in IP Law: An Interview with Elizabeth Day Hochberg, Assistant General Counsel, General Services Administration,” Landslide® magazine, Issue 6:4 (Mar/Apr 2014)

  • “State and local trademark and related legislation in 2013,” ABA-IPL: eNews December 2013

  • Speaker, “Copyright Trolls Are Never in Fashion: Copyright Infringement Suits and Strategies for Fighting Back,” CLE program for ABA-IPL (May 2013)

  • Editor, “Careers in IP Law: Avenues and Opportunities,” ABA-IPL (May 2013)

  • “Control Yourself—Copyright Preemption and the Right of Publicity,” Germeshausen Center Newsletter (2007)

  • Researcher, “The Professional Photographer’s Legal Handbook” (2006)

  • Researcher/Editor, International AntiCounterfeiting Coalition, Inc.’s anticounterfeiting treatise


Important Change to Copyright Safe Harbor
Corporate Counsel, December 1, 2016
Matthew Hintz, Matt Savare
Despite Consent Agreement, Trademarks for Craft Beer Too Similar for Registration
Trademark Prosecution and Enforcement Client Alert, September 26, 2016
Vanessa Ignacio, Matthew Hintz
Social Media Sites' Infringement Remedies Another Reason to 'Favorite' Trademark Registration
Legaltech News, August 3, 2016
Vanessa Ignacio, Matthew Hintz

Press Mentions

Matthew Hintz wrote the guest post “A Croissant-Doughnut By Any Other Name” for The IPKat, a popular intellectual property law blawg, on the registration and enforcement of the CRONUT trademark. , The IPKat , October 12, 2016

Related Areas

The Tech Group
Trademark Prosecution and Enforcement


University of New Hampshire School of Law ( J.D. , 2007 )
Rutgers, The State University of New Jersey ( B.A. , 2000 ) , Art History

Bar Admissions

New York
New Jersey

Court Admissions

2008 , U.S. District Court, District of New Jersey


  • International Trademark Association
    • U.S. Legislation Subcommittee
  • American Bar Association, Section of Intellectual Property Law
    • Young Lawyer Action Group (YLAG)
    • Trademark Legislation Committee
    • CLE Board
    • Editorial Board for Landslide® Magazine
    • Liaison, National LGBT Bar Association