Edward J. “Ted” Hunter comments in National Real Estate Investor on the WeWork IPO, noting that “[t]o its credit, WeWork has been a fantastic innovator in an industry that had seen very little innovation … Investors, particularly institutional investors, are quite enamored with innovators, and tenants seem to like the product that WeWork is selling, which is a compelling combination for an IPO.” On the other hand, he says that landlords find WeWork’s credit “nearly impossible” to underwrite. Finally, in light of increased reporting requirements and investor expectations, “the primary challenge for WeWork and its competitors in going public may be the culture shock that goes along with becoming a public company,” adds Hunter.